Superhero Mascara for Volume & Length with Collagen, Biotin & Peptides

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IT Transforms Your Lashes! Stretches the look of your lashes wider and longer for eye-opening results! *Results observed in a consumer panel survey.

Skin-Loving Ingredients Infused with Super Black pigment Collagen, biotin and peptides condition as you coat

Developed with Plastic Surgeons & Dermatologists "Consider this your lash lift in a tube! Lash-enhancing ingredients known to support healthier-looking hair, like biotin and peptides, combine with IT's Elastic Stretch Technology for visible length and volume in an instant." - Dr. Flora Levin, Plastic Surgeon, IT Cosmetics Advisory Board Member

Find the best mascara for you! Whether you're looking for dramatic volume, super length or natural-looking definition, discover the best IT Cosmetics mascara to help you achieve your optimal lash look!

Superhero Mascara - Elastic Stretch Technology stretches the look of your lashes wider and longer - Lash-changing power brush wraps each lash in a lengthening cape of color REAL RESULTS! BEST FOR ACHIEVING: Super lash length and volume 96% said lashes looked stretched! Results observed in a consumer panel survey.

Lash Blowout Mascara - Intensely saturated black pigment delivers bold definition - Lash-lifting microsphere brush gently catches every lash for blowout lift & separation! REAL RESULTS! 19X YOUR VOLUME! 93% say product does not flake Results observed in a consumer panel study. Results observed in an instrumental study.

Hello Lashes+ Mascara with Lash Care Serum - Volumized, defined lashes instantly - Gentle removal for less lash loss - Lash-loving formula for soft, cared-for lashes REAL RESULTS!* BEST FOR ACHIEVING: The look of naturally healthy-looking lashes 93% say lashes look fuller

Superhero | Lash Blowout | Hello Lashes+ Add to Cart | See Details | Add to Cart | Add to Cart

Customer Reviews 4.5 out of 5 stars 10,975 | 3.9 out of 5 stars 630 | 4.4 out of 5 stars 1,362 $28.00 | $27.00 | $21.60 Super volume and length mascara | Salon lift and separation mascara | Lash-loving mascara with built-in lash care serum

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